Creative – @mikeyrobinso
Director – @maxlusson
Gymshark EP – @alex_ajones_
Russell Film Company EP – @mikerusselll
Production Co. – @russellfilmcompany
Producer: @wtfraven
Dop – @darioriveraa
1st AC – @jegp
Gaffer – @pacoromangaffer
Key Grip – @velungo_ge
Best Boy Grip – @salvatore_larotonda
Best Boy Electric – @david_cu
Production Designer – @kathyquemba
PD Lead – @nico_moralesh
Prop Master – @pinktemprano
Set Dresser – @michael.Far.56
Set Dresser – @_mr_jorge
Stylist -@_franadams
HMUA – @itslillylovely
Edit – @maxlusson
VFX – @andrespr.23
Colour – @mariohace.elcolor
Photographer – @quietocarlosÂ
Photo Assistant – @andreszankowski
Digi Tech – @orlandonoaphotography
BTS Photo/Vid – @oliverosisabela
PA – @juan2chi
PA – @_cozylennon
PA – @ivzen
Head of Mens Brand – @ashmarkwilson
Head of Influence – @c_tix_
Retouch – @evemeskauskaite
Retouch – @chloemylesphotography
Design – @camacrae14
Design – @nathbarnett
Art Work – Aaron Keane
Art Work – @abbieefreya
Copy – @imelleyoung
Gymshark Talent: @cbum
Gymshark Talent: @sam_sulek
Creative – @mikeyrobinso
Director – @maxlusson
Gymshark EP – @alex_ajones_
Russell Film Company EP – @mikerusselll
Production Co. – @russellfilmcompany
Producer: @wtfraven
Dop – @darioriveraa
1st AC – @jegp
Gaffer – @pacoromangaffer
Key Grip – @velungo_ge
Best Boy Grip – @salvatore_larotonda
Best Boy Electric – @david_cu
Production Designer – @kathyquemba
PD Lead – @nico_moralesh
Prop Master – @pinktemprano
Set Dresser – @michael.Far.56
Set Dresser – @_mr_jorge
Stylist -@_franadams
HMUA – @itslillylovely
Edit – @maxlusson
VFX – @andrespr.23
Colour – @mariohace.elcolor
Photographer – @quietocarlosÂ
Photo Assistant – @andreszankowski
Digi Tech – @orlandonoaphotography
BTS Photo/Vid – @oliverosisabela
PA – @juan2chi
PA – @_cozylennon
PA – @ivzen
Head of Mens Brand – @ashmarkwilson
Head of Influence – @c_tix_
Retouch – @evemeskauskaite
Retouch – @chloemylesphotography
Design – @camacrae14
Design – @nathbarnett
Art Work – Aaron Keane
Art Work – @abbieefreya
Copy – @imelleyoung
Gymshark Talent: @cbum
Gymshark Talent: @sam_sulek
Max Lusson is a Spanish director based in Madrid.
Through a language that blends advertising, fiction, and music videos, Max builds worlds that merge poetry and reality.
His atmospheric visual approach allows him to move seamlessly between commercial campaigns and auteur pieces, always with a deeply narrative focus.

Max Lusson is a Spanish director based in Madrid.
Through a language that blends advertising, fiction, and music videos, Max builds worlds that merge poetry and reality.
His atmospheric visual approach allows him to move seamlessly between commercial campaigns and auteur pieces, always with a deeply narrative focus.
